TRAVEL BY YOU
Travel by You is an immersive nine-question quiz created for Marriott Bonvoy’s 2023 Portfolio Campaign to boost brand awareness and engage younger audiences. The quiz helps users identify their travel personality and discover destinations and Marriott hotels that align with their preferences.
With a fun, energetic design, the experience uses a vibrant color palette that blends Marriott Bonvoy’s signature hues with fresh, complementary shades. Sticker-style illustrations and Polaroid-inspired imagery evoke a playful, scrapbook-like feel, while diverse photography captures the dynamic, youthful spirit of the brand.
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ROLELead Designer (art direction of visual identity | presentation to stakeholders | wireframes | visual designs | UX/UI | prototyping | no-code build | QA)
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